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Issue: Mad #81
Publication Date: September 1963
 
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Title:
Variant: unnamed
Rating:
Publisher: FlagEC
Brand: none
Indicia Publisher: E.C. Publications, Inc.
On Sale Date: 06/27/1963
Volume: 1
Pages: 52
ISBN: none
UPC/EAN: none
Price: $0.25 USD
Indicia Frequency:
Content Items: 28 (18 stories, 1 cover)
Editor(s): Al Feldstein [as Albert B. Feldstein] (credited)
Disclose Notes: On-sale date from 1963 Periodicals, Copyright Office, Library of Congress.
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Disclose Format
Publication Type: Comic Book
Color: color (#1-23, 400-550); color cover with black & white interior (#24-399)
Dimensions: standard Golden Age US (#1-23); magazine size (#24 onward)
Paper Stock: glossy cover
Binding: saddle-stitched
Publishing Format: Was Ongoing Series
Format Notes:  
Disclose Reprinted In2
Disclose Reprinted From0
There is currently no data for this Issue being reprinted from anywhere.
Disclose Images1
Cover, Front
Original Artwork
Digital Edition
Adult Image
Title Page
Indicia on this Page
 
 
Assets0
 
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Buy Mad...and Have a Ball!

Illustration  on  Cover, Front
Credits
typeset
Subject Matter
humorous
Alfred E. Neuman
Reprinting
 
Miscellaneous
1
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Watch Out for This One!

Photo Story  on  Interior Page(s)
Credits
?
typeset
Subject Matter
humorous
Parody of Nationwide Insurance print ads; a man is crushed by a falling sign numeral and it is implied that an insurance company is doing it on purpose to increase policy sales.
Reprinting
 
Miscellaneous
1
Inside front cover.
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Departments

Table of Contents  on  Interior Page(s)
Credits
?
various (see Notes)
various (see Notes)
typeset
Subject Matter
Vital Features
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Miscellaneous
1
Art is excerpts from this issue.
Includes a quote attributed to Alfred E. Neuman: "You never know how many friends you have until you rent a Summer place!"
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Random Samplings of Reader Mail

Letters Page  on  Interior Page(s)
Credits
Albert B. Feldstein ?
? (photo)
? (photo)
typeset
Subject Matter
Letters Dept.
Pete Myers (photograph); Alfred E. Neuman
Reprinting
 
Miscellaneous
1
Letters of comment from Denise Ford, Howell Chickering Jr., Jack Harrison, David Utevsky, Ian Graham, Pete Myers, Doug Poust, Gary Bandur, John Bienstock, Paul Windish, Jimmy Thompson, Thomas Strickland, Stephen Billard, and Craig Barnard.
Includes photo of cover of MAD #32.
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Hex Marks the Spot

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
?
? (photo)
? (photo)
typeset
Subject Matter
Mad Paperbacks
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Miscellaneous
0.3
House ad for MAD paperback books.
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Help Us to Clear Our Heads!

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
?
? (photo)
? (photo)
typeset
Subject Matter
Alfred E. Neuman bust
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Miscellaneous
0.15
House ad for china bust of Alfred E. Neuman.
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Cheaper Than Ever!

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
?
typeset
Subject Matter
Alfred E. Neuman
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Miscellaneous
0.05
House ad for pinups suitable for framing.
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[untitled]

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
?
? (photo)
? (photo)
typeset
Subject Matter
Mad Magazine
Teed Off...
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Miscellaneous
0.2
House ad for subscriptions to MAD Magazine.
Photo is of a wire sculpture of a golfer.
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Two for the Hee-Haw!

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
?
? (photo)
? (photo)
typeset
Subject Matter
Mad record albums
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Miscellaneous
0.3
House ad for "MAD Twists Rock 'n' Roll" and "Fink Along with MAD".
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Labels We Should've Seen

Photo Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
And the Brand Played On Dept.
Photos of commercial products with the labels altered to satirize the product.
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Miscellaneous
4
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Drawn Out Dramas

Cartoon  on  Interior Page(s)
Subject Matter
humorous
Marginal Thinking Dept.
Cartoons inserted into margins of 16 random pages.
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Miscellaneous
0
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New Movie Monsters From Everyday Life

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Horror Things By You Dept.
Horror movies centered on contemporary nuisances.
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Miscellaneous
3
A mailbox pictured has the name H. P. Lovecraft.
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The Class Program

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Don Martin Dept.
A school performance of shadow puppets doesn't go as rehearsed.
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Miscellaneous
1
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On the Beach

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Term Warfare Dept.
NASA terminology applied to situations on the beach.
Reprinting
 
Miscellaneous
2
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If Modern Comedians Performed For Civilizations in the Past

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Jest in Time Dept.
Bob Hope; Bill Dana [as Jose Jimenez]; Jackie Mason; Dick Gregory; Jack E. Leonard
Contemporary comedians do their stand-up act in historical situations.
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Miscellaneous
5
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Spy Vs. Spy

Story  on  Interior Page(s)
Subject Matter
humorous
Joke & Dagger Dept.; Spy Vs. Spy
The Black Spy; The White Spy
The Black Spy uses a helicopter to steal the White Spy's secret plans; the White Spy uses a camera and slingshot to take a photo of the Black Spy's secret plans.
Reprinting
 
Miscellaneous
1
Also credited in Morse code as "By Prohias".
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The Lighter Side of Summer Camp

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Berg's Eye View Dept.
Various strips satirizing life at summer camp.
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Miscellaneous
4
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Another Brain Operation

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Don Martin Dept.
A surgeon examines a patient's brain.
Reprinting
 
Miscellaneous
1
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The Mad Plan for Beating TV Commercial-Breaks

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Stepping Away from the Pitch Dept.
Various plans for doing things around the house in the space of a TV program commercial break.
Reprinting
 
Miscellaneous
5
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Mad's Wonder Drugs for Common Teenage Ailments

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
A Cure for the Common Clod Dept.
Drugs designed to counteract embarrassing situations endemic to post-pubescent life.
Reprinting
 
Miscellaneous
3
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Off the Deep End

Story  on  Interior Page(s)
Subject Matter
humorous
Oy-Vay All Boats Dept.
A man goes diving in the on-board pool of a luxury liner.
Reprinting
 
Miscellaneous
1
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If Comic Strip Characters Behaved Like Ordinary People

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
What Mortals These Fools Be Dept.
Daddy Warbucks; Little Orphan Annie; Charlie Brown; Lucy Van Pelt; Snoopy; Linus Van Pelt; Dick Tracy; Pat Patton; Superman; Pogo Possum; Albert Alligator; Mandrake the Magician; Lothar; B.C.; Wiley; Maggie; Jiggs; Dennis Mitchell; Henry Mitchell; Alice Mitchell
Fictional characters are placed in authentic situations and react in authentic fashion.
Reprinting
FlagMad Special [Mad Super Special] #36 [$1.75 Cover Price] published January 1981
as If Comic Strip Characters Behaved Like Ordinary People [Story on Interior Page(s)]
 
Miscellaneous
4
Phony signatures: Schlitz, Jester Goldbrick, Want Killy, Hurt, Fink Features Syndicate Inc., The All Syndicate Ink, Hush K S Johnny ?
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A Mad Look at Motorcycle Cops

Story  on  Interior Page(s)
Subject Matter
humorous
Where's the Fire Dept.
Series of cartoons satirizing motorcycle police.
Reprinting
 
Miscellaneous
2
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Spy Vs. Spy Vs. Spy

Story  on  Interior Page(s)
Subject Matter
humorous
Joke & Dagger Dept.; Spy Vs. Spy
The Black Spy; The White Spy; The Gray Spy
The Gray Spy traps the other spies burglarizing her safe.
Reprinting
 
Miscellaneous
1
Also credited in Morse code as "By Prohias".
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Popular Scientific Mechanics

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
For Whom the Fools Tool Dept.
Parody of magazines like Popular Science and Popular Mechanics.
Reprinting
 
Miscellaneous
7
Includes a parody of an International Correspondence Schools (ICS) ad.
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A Domestic Scene

Story  on  Interior Page(s)
Credits
typeset
Subject Matter
humorous
Don Martin Dept.
A woman gives her husband a hair cut.
Reprinting
 
Miscellaneous
1
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Just For the Record

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
?
? (photo)
? (photo)
typeset
Subject Matter
Advertisement for the Mad annual "The Worst From Mad" and the 33.3 RPM record included with each copy.
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Miscellaneous
1
Inside back cover.
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Announcing the All-New 1963 3/4 Edsel

Photo Story  on  Interior Page(s)
Credits
?
typeset
Subject Matter
humorous
Parody of Edsel print ads. While the ad copy extols the virtues of the 1963 Edsel station wagon, the vehicle pictured is a Ford wagon from the early part of the twentieth century.
Reprinting
 
Miscellaneous
1
Back cover.

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