XOW Logo
Brand: DC [bullet]
Years in Operation: 1977 - 2011
Disclose Detail
Publisher: Flag DC
Issues: 12021
Disclose Notes: Commonly called the DC bullet. Designed by Milton Glaser. Replaced by the DC Swirl.
It was briefly revived in 2011 for the DC Retroactive 1980s and 1990s titles.
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Disclose Brand Images
Brand Image

Brand Image
DC bullet
Jeanette Kahn ordered a total revamp in late 1976. This logo, the first from a graphic designer outside DC (Milton Glaser), would become the second longest running logo in company history.

If any, the primary Brand Image has a thicker border and is listed first.


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