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Issue: Mad #37
Publication Date: January 1958
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Disclose Detail
Issues: #37 of 550 Issues (622 Printings)
Title:
Variant: unnamed
Rating:
Publisher: FlagEC
Brand:
Indicia Publisher: E.C. Publications Inc.
On Sale Date: (not set)
Volume: 1
Pages: 52
ISBN: none
UPC/EAN: none
Price: $0.25 USD
Indicia Frequency:
Content Items: 29 (19 stories, 1 cover)
Editor(s):  
Disclose Notes:  
  Does this data need corrections? Become an editor.
Disclose Format
Publication Type: Comic Book
Color: color (#1-23, 400-550); color cover with black & white interior (#24-399)
Dimensions: standard Golden Age US (#1-23); magazine size (#24 onward)
Paper Stock: glossy cover
Binding: saddle-stitched
Publishing Format: Was Ongoing Series
Format Notes:  
Disclose Reprinted In18
Disclose Reprinted From0
There is currently no data for this Issue being reprinted from anywhere.
Disclose Images1
Cover, Front
Original Artwork
Digital Edition
Adult Image
Title Page
Indicia on this Page
 
 
Assets0
 
spacer
Disclose Content Items (29 total)
Disclose Issue Images
1959

Illustration  on  Cover, Front
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Alfred E. Neuman; Father Time 1957
Reprinting
In Content Item: FlagMad about the Fifties #[nn] [Standard Edition] published January 1997
as Mad magazine covers [Cover Reprint (on Interior Page) on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose
I Don't Want To Be A King

Story  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Kings Man Close Shave Lotion
Character(s): Edward, Duke of Wales
Synopsis: Phony ad for Kings Man liquors.
Reprinting
In Content Item: FlagMore Trash from Mad #1 published January 1958
as I Don't Want To Be A King [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Parody of ad for Kingsman after-shaving products. Inside front cover.
Disclose
Departments

Foreword, Introduction, Preface, Afterword  on  Interior Page(s)
Credits
Writer(s): ?
Penciller(s): various
Inker(s): various
Letterer(s): typeset
Subject Matter
Genres: informational, non-fiction
Feature(s): Vital Features
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Art is excerpts from this issue. Masthead quote is from Henry Ward Beecher (1813-1878). Lists Frank Jacobs, Albert Meglin, Paul Krassner, George Mandel, Ron Goulart, and Paul Laikin as writers and Nick Megliola for ideas, but unknown for which articles.
Disclose
Realistic Comic Book Heroes

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Garbage Man; Postman; Boris Soiloff; Ivan; Laundry Man; B.J.; Yes Man; Playboy; Mr. Miltown; Insurance Man; Fuller Brush Man; Milkman; TV Repairman; Fire Man
Synopsis: Ideas for everyday workers as comic book superheroes.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
Bunk!

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Feature(s): MAD books
Character(s): Alfred E. Neuman
Synopsis: House ad for MAD paperback books.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 0.33
Disclose Notes: Art is stock Alfred E. Neuman head and a body figure excerpted from a previous issue.
Disclose
They're Going Fast!

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Character(s): Alfred E. Neuman
Synopsis: House ad for pinups suitable for framing.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 0.17
Disclose
Random Samplings of Reader Mail

Letters Page  on  Interior Page(s)
Credits
Penciller(s): various
Inker(s): various
Letterer(s): typeset
Subject Matter
Synopsis: Letters of comment, mostly about issue #36. The letters were written by Dean Scott, Pete Hech, Ellis Lesack, David Ames, Burt Lancaster, Kirk Douglas, Richard Skibski, Larry Skarin, Jim Billington, Billy Stebbins, Jack Selcovitz, Gerald Joss, Perry Lerner, Michael Devlin, Dale Goble, Bill Priestly, James Jakubowski, and Bob Leuten.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1.17
Disclose Notes: Art is excerpts from issue #36.
Disclose
You'll Make This A Merry, Mad Christmas

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Feature(s): MAD Jewelry
Character(s): Alfred E. Neuman
Synopsis: House ad for Alfred E. Neuman jewelry designed by Astrahan of NY.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 0.33
Disclose
MAD's Xmas Toys

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Modern reality based toy kits.
Reprinting
In Content Item: FlagMore Trash from Mad #2 published January 1959
as MAD's Xmas Toys [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
Secret Sportalk

Story  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Things that might be said in sporting events when you can't hear the players.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Secret Sportalk [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose
Three Strange Tales

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Stories are: In A Tavern, In King Arthur's Kitchen, In Another Tavern.
Reprinting
In Content Item: FlagMore Trash from Mad #2 published January 1959
as Three Strange Tales [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 4
Disclose
Strangely Believe It!

Story  on  Interior Page(s)
Subject Matter
Genres: humorous
Character(s): Ernie Kovacs; Toulouse LaFeinstein; Erma T. Gribney; Frantic C. MaCann
Synopsis: A parody of Ripley's Believe It Or Not.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Toulouse LaFeinstein looks like "The Gay Philosopher" and Erma T. Gribney's entire family resembles Alfred E. Neuman.
Disclose
Distinctive Rejection Slips

Text Article  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Punch In The No's Dept.
Synopsis: Phony contributor rejection slips written in the styles of the magazines they come from.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Distinctive Rejection Slips [Text Article on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
Report To Russia

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Ivan Slobotnavitch
Synopsis: Pictures taken by Ivan along with his captions to show Russians how horrible life in the United States is.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Report To Russia [Story on Interior Page(s)]
In Content Item: FlagMad about the Fifties #[nn] [Standard Edition] published January 1997
as Report To Russia [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 4
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
Ambiguous Signs Inc.

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Bob Elliott; Ray Goulding; Wally Ballew; Oscar K. Ruprecht
Synopsis: Wally interviews the owner of a company that makes purposefully confusing signs for highways.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose
Scenes We'd Like To See: The Bank Examiner

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: A banker is being audited and trouble is found, but he successfully bribes the bank examiner.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Scenes We'd Like To See: The Bank Examiner [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
MAD's Xmas Games

Story  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Three phony board games: Draft Dodger; Make-Out; Alimony.
Reprinting
In Content Item: FlagMore Trash from Mad #2 published January 1959
as MAD's Xmas Games [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 4
Disclose
See Them Now

Story  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Characters That Grow On You Dept.
Character(s): Goldilocks; Rebecca of Sunnybrook Farm; Tarzan; Jim Hawkins; Tiny Tim; Alice; the White Rabbit; Lord Fauntleroy; Amboy Dukes; Oliver Twist; Dondi; Captain Ahab; Don Quixote; Charlie Brown; Tom Sawyer; Huck Finn; Brer Fox; Hansel; Gretel; Rip Van Winkle; Dopey; Sluggo; Nancy; Henry; Dennis The Menace; Little Orphan Annie; Frankenstein monster; Alfred E. Neuman; Mickey Mouse; Peter Piper; John Darling
Synopsis: A look at a village where literary characters go when their stories are done, to see what becomes of them.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose
Strangely Believe It!

Story  on  Interior Page(s)
Subject Matter
Genres: humorous
Character(s): Ernie Kovacs; Armand Robespierre; Beulah Swoose; Burrell H. Calhoun; Franklin Q. Fangly
Synopsis: Parody of Ripley's Believe It Or Not.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose
How To Wage Peace

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: What might happen if games and sports were used to settle what are now armed conflicts.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as How To Wage Peace [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose
Strangely Believe It!

Story  on  Interior Page(s)
Subject Matter
Genres: humorous
Character(s): Ernie Kovacs; Peter J. Eversham; Urdhaba Rahgoon; Myron T. Wendell
Synopsis: Parody of Ripley's Believe It Or Not.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose
MAD Goes Hi Fi

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Glossary of hi-fi terms, tips on how to beat the high cost, where to place hi-fi equipment, and phony reviews of recordings.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as MAD Goes Hi Fi [Story on Interior Page(s)]
In Content Item: FlagMad about the Fifties #[nn] [Standard Edition] published January 1997
as Mad Goes HiFi [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 5
Disclose
The Seven Blunders Of The World

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): We Couldn't Think of A Dept.
Character(s): Lemuel T. Egypt; Eric Lanyard; Lancelot O. Zeus; Diana Dregs; Ardsley Swill; Renfrew Rhodes; Otis Bailiwick
Synopsis: The ancient seven wonders of the world as reimagined by modern builders.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
Orson Bean's Civil War

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Orson Bean; Cornelius Bean; Zachary Bean; Ulysses S. Grant
Synopsis: The exploits of Zachary Bean, who during the Civil War was a aide to Ulysses S. Grant.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 4
Disclose
Shakespeare Up-To-Date

Text Article  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): The Bard of Birdland Dept.
Synopsis: Marc Antony's funeral oration from Julius Ceasar, Act III Scene II, along with a modern beat poetry version.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Shakespeare Up-To-Date [Text Article on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Face illustrations as a frame around the page. Writer credit from "Totally MAD" CD collection.
Disclose
A Very Merry Christmas...And A Happy New Year!

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: A sad Christmas, as a man buys himself a present he doesn't like, and an angry New Year, when none of the hats and noisemakers work.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose
Subscribe to MAD

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Feature(s): Mad Magazine
Character(s): Slobby Bobby; Silly Tillie; Smarty Marty
Synopsis: House ad for subscriptions to MAD.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Inside back cover.
Disclose
Christmas Gifts That Will No Doubt Be Returned

Text Article  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Refund Dept.
Synopsis: Gift ideas that celebrities would not want.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Suggested Theme Songs for Some Famous Folks; Contrivances For Cliches; Christmas Gifts That Will No Doubt Be Returned; MAD Definitions; Movies' Secret Sponsors; New Authors For Old Books [Filler on Interior Page(s)]
In Content Item: FlagMore Trash from Mad #2 published January 1959
as Suggested Theme Songs for Some Famous Folks; Contrivances for Cliches; Christmas Gifts That Will No Doubt Be Returned; MAD Definitions; Movies' Secret Sponsors; New Authors for Old Books [Filler on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 0
Disclose Notes: In margins of 19 pages of the issue.
Disclose
Seems Like Somebody Always Butts In When You Talk About...Winsten

Story  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Winsten cigarettes
Character(s): Nick Megliola (postman); Jerry DeFuccio
Synopsis: Parody of Winston cigarette ad.
Reprinting
In Content Item: FlagMore Trash from Mad #1 published January 1958
as Seems Like Somebody Always Butts In When You Talk About...Winsten [Story on Interior Page(s)]
In Content Item: FlagMad about the Fifties #[nn] [Standard Edition] published January 1997
as Mad ad: Winsten Cigarettes [Story on Interior Page(s)]back cover
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Models identified in Letters column of issue #38. Back cover.

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