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Issue: Mad #35
Publication Date: October 1957
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Disclose Detail
Issues: #35 of 550 Issues (622 Printings)
Title:
Variant: unnamed
Rating:
Publisher: FlagEC
Brand:
Indicia Publisher: E.C. Publications Inc.
On Sale Date: (not set)
Volume: 1
Pages: 52
ISBN: none
UPC/EAN: none
Price: $0.25 USD
Indicia Frequency:
Content Items: 26 (17 stories, 1 cover)
Editor(s):  
Disclose Notes:  
  Does this data need corrections? Become an editor.
Disclose Format
Publication Type: Comic Book
Color: color (#1-23, 400-550); color cover with black & white interior (#24-399)
Dimensions: standard Golden Age US (#1-23); magazine size (#24 onward)
Paper Stock: glossy cover
Binding: saddle-stitched
Publishing Format: Was Ongoing Series
Format Notes:  
Disclose Reprinted In24
Disclose Reprinted From0
There is currently no data for this Issue being reprinted from anywhere.
Disclose Images2
Cover, Wraparound
Original Artwork
Digital Edition
Adult Image
Title Page
Indicia on this Page
 
 
Cover, Front Only (of Wraparound and/or Gatefold)
Original Artwork
Digital Edition
Adult Image
Title Page
Indicia on this Page
 
 
Assets0
 
spacer
Disclose Content Items (26 total)
Disclose Issue Images
Special 5th Anniversary Issue

Illustration  on  Cover, Wraparound
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Alfred E. Neuman; Dewar's Scotch man; Speedy Alka-Seltzer; Arm And Hammer arm; Pontiac Cars symbol; Fisher Body coach; Bufferin cut-away body; Thomas Lipton; Arthur Godfrey; Arrow Shirts man; Chiquita Banana; Shell Oil shell; Paul Winchell; Jerry Mahoney; Campbell Soup kids (3); Smokey Bear; Cream of Wheat Chef; White Rock nymph; Johnny Walker Scotch Striding Man; Betty Crocker; Betty Furness; Four Roses Whiskey roses; Mr. Peanut; Jack Frost; Camel Cigarettes camel; Whitman Chocolates delivery man; Quaker Oats Quaker; Sunshine baker; Commander Whitehead; Dutch Girl; Rosemary Clooney; White Owl Cigars owl; Dutch Boy paints boy; Pegasus; Jantzen Swimsuits swimmer; CBS eye; MGM lion; Elsie The Cow; Playboy rabbit; New Yorker; RCA Victor's Nipper; Smith Brothers; Black & White Scotch dogs; C&O Railroad Chessie; Santa Claus; Old Grandad; Willie, the Kool penguin; Morton Salt girl; Jolly Green Giant; Old Crow; Phillip Morris bellhop; Coca-Cola Sprite Boy; Uneeda Biscuit boy; Little Lulu; Cat's Paw Heels cat; Aunt Jemima; Greyhound Bus dog; Uncle Ben; Harry Piel; Bert Piel; Gold Dust Twins; Bon-Ami Cleanser chick; Fisk Tire boy; Muriel Cigar lady; Little Miss Sunbeam ?; Doeskin Tissues doe; Esky; Peter Pain; more
Synopsis: Birthday party for Alfred attended by advertising icons.
Reprinting
In Content Item: FlagMad about the Fifties #[nn] [Standard Edition] published January 1997
as Mad magazine covers [Cover Reprint (on Interior Page) on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose Notes: Wraparound cover with back cover.
Disclose
Yul Brynner Used Volatilis...Then He Took A Shower

Story  on  Interior Page(s)
Credits
Writer(s): ?
Penciller(s): ? (changes)
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Volatilis Hair Remover
Character(s): Yul Brynner
Synopsis: Volatilis Formula V-17 helps you lose your hair painlessly.
Reprinting
In Content Item: FlagMore Trash from Mad #1 published January 1958
as Yul Brynner Used Volatilis...Then He Took A Shower [Story on Interior Page(s)]
In Content Item: FlagMad about the Fifties #[nn] [Standard Edition] published January 1997
as Mad ad: Volatilis Hair Remover [Story on Interior Page(s)]from inside front cover
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Satire of Vitalis ad. Inside front cover.
Disclose
Departments

Foreword, Introduction, Preface, Afterword  on  Interior Page(s)
Credits
Writer(s): ?
Penciller(s): various
Inker(s): various
Letterer(s): typeset
Subject Matter
Genres: informational, non-fiction
Feature(s): Vital Features
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Art is excerpts from this issue. Masthead quote is from Kahlil Gibran (1883-1931). Lists Frank Jacobs, Albert Meglin, Paul Krassner, and Paul Laikin as writers and Nick Megliola for ideas, but unknown for which articles.
Disclose
Cars To Match Careers

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Alfred E. Neuman; Popeye
Synopsis: Ideas for cars designed to show off something about their owner's careers. Text is in verse.
Reprinting
In Content Item: FlagMore Trash from Mad #2 published January 1959
as Cars to Match Careers [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose
Promise Her Anything... But Giver Her MAD Pocket-Sized Books!

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Penciller(s): ? (photo)
Inker(s): ? (photo)
Letterer(s): typeset
Subject Matter
Feature(s): MAD books
Synopsis: House ad for 4 MAD paperback books.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 0.33
Disclose
Now! In Full Color

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Character(s): Alfred E. Neuman
Synopsis: House ad for pinups of Alfred.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 0.08
Disclose Notes: A small figure by Elder is an excerpt from art in a previous issue.
Disclose
Random Samplings of Reader Mail

Letters Page  on  Interior Page(s)
Credits
Writer(s): Peter Silver; Akki; Mary Frankhauser; Frank McCloskey; Tommy Manville; Ed Brown; Elroy Hirsch; Otto Graham; Jackie Hyatt; G. Robidoux; Robert Whittle; Alexander Wilde; Pete Heylin; Levi Tashun; Lorraine Mills; Charlie Kent
Penciller(s): various
Inker(s): various
Letterer(s): typeset
Subject Matter
Character(s): Alfred E. Neuman; Ted Williams
Synopsis: Letters of comment, mostly about issue #34.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1.26
Disclose Notes: Art is excerpts from issue #34.
Disclose
MAD People Are Wearing MAD Jewelry

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Feature(s): MAD Jewelry
Character(s): Alfred E. Neuman
Synopsis: House ad for Alfred E. Neuman jewelry designed by Astrahan of NY.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 0.33
Disclose
If Comic Strip Characters Answered Those Little Ads

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Little Orphan Annie; Sandy; Nancy; Sluggo; Dick Tracy; Junior; Donald Duck; Mickey Mouse; Alley Oop; Henry; The Phantom; Blondie Bumstead; Dagwood Bumstead; Popey; Olive Oyl; Whimpy; Swee'pea
Synopsis: A look at what might happen if comic strip characters answered real world magazine ads for self improvement.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as If Comic Strip Characters Answered Those Little Ads [Story on Interior Page(s)]
In Content Item: FlagMad Special [Mad Super Special] #36 [$1.75 Cover Price] published January 1981
as If Comic Strip Characters Answered Those Little Ads [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
Backyard Barbecue

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: The problems and future of life at the outdoor grill.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Backyard Barbecue [Story on Interior Page(s)]
In Content Item: FlagLike, Mad #T4904 published January 1970
as Backyard Barbecue [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose
MAD Beats The Heat

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Tell-Tale Stain Dept.
Synopsis: New ideas for cooling clothing and accessories to wear in the summer.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
The Hunting Song

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Story in song about hunting gone wrong, complete with score.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose
Future TV Ad

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Storyboard of possible tv ad for local police departments.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose
How To Crop A Photo

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Double Exposure Dept.
Character(s): Clyde Rancid; Mrs. Rancid; Clyde's son; Clyde's father
Synopsis: Story of Clyde's life told with his cropped photos compared to the originals.
Reprinting
In Content Item: FlagMore Trash from Mad #2 published January 1959
as How to Crop a Photo [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
MAD's Up-To-Date Sky

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Mickey Mantle; RCA Victor's Nipper; Kukla; Ollie; Smokey Bear; Ed Sullivan; Wyatt Earp; King Saud; Ava Gabor; Elsie The Cow; Willie, the Kool penguin; Li'l Abner; Alfred E. Neuman; John F. Dulles; Tom (cat); Jerry (mouse); Pogo; Donald Duck; Billy The Kid; Edward R. Murrow; Steve Allen; Harry Piel; Bert Piel; Pegasus; King Farouk
Synopsis: New names for constellations, reflecting modern pop culture.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as MAD's Up-To-Date Sky [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 4
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
MAD's College Entrance Exam

Text Article  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Phony questions for a college entrance exam.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as MAD's College Entrance Exam [Text Article on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose Notes: The "Wrote this article" question, multiple choice list's only name that makes sense is Albert B. Feldstein. However, the "Totally MAD" CD collection credits Paul Laikin.
Disclose
Scenes We'd Like To See: The Beast Falls In Love

Story  on  Interior Page(s)
Credits
Writer(s): ?
Subject Matter
Genres: humorous
Synopsis: Gorilla falls in love with man and carries him away, instead of girl.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Scenes We'd Like To See: The Beast Falls In Love [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose
How To Read Your Palm

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Alfred E. Neuman; J. Fred Muggs; Uncle Sam
Synopsis: Phony meanings for various parts of people's palms.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as How To Read Your Palm [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
MAD Eating Utensils

Story  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: New ideas for eating utensils to solve age-old problems.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as MAD Eating Utensils [Story on Interior Page(s)]
In Content Item: FlagLike, Mad #T4904 published January 1970
as MAD Eating Utensils [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 4
Disclose
House To House

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Bob Elliott; Ray Goulding; Edward R. Sturdley; Martha Sturdley; Terrence Sturdley
Synopsis: Ed visits with his wife and son on live tv, and ends up thrown out of the house.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose Notes: Parody of "Person To Person" tv show.
Disclose
The Seaside Incident

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Three fellows blow up their floating toys, but one has a toy not intended for the water.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as The Seaside Incident [Story on Interior Page(s)]
In Content Item: FlagLike, Mad #T4904 published January 1970
as The Seaside Incident [Story on Interior Page(s)]
In Content Item: FlagMad about the Fifties #[nn] [Standard Edition] published January 1997
as The Seaside Incident [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 2
Disclose
Future Specialized Magazines

Story  on  Interior Page(s)
Credits
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: Ideas for niche market magazines that haven't been published yet.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Future Specialized Magazines [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 3
Disclose Notes: Writer credit from "Totally MAD" CD collection.
Disclose
Scenes We'd Like To See: Tied To The Powder Keg

Story  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Synopsis: After the villain ties a girl to a gunpowder keg and lights a fuse, the hero beats him...but not in time to defuse the keg.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Scenes We'd Like To See: Tied To The Powder Keg [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose
Sin-Doll Ella

Story  on  Interior Page(s)
Credits
Writer(s): Albert Meglin [as Tennessee Williamsburg]
Letterer(s): typeset
Subject Matter
Genres: humorous
Character(s): Ella; Ella's stepmother; Maggie; Blanche; Prince Kowalski; Fairy Godmother; Big Fat Daddy Kowalski
Synopsis: A mixture of Cinderella and A Streetcar Named Desire, in which the Fairy Godmother gets the Prince.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Sin-Doll Ella [Story on Interior Page(s)]
In Content Item: FlagLike, Mad #T4904 published January 1970
as Sin-Doll Ella [Story on Interior Page(s)]
Reprint Notes:  
Miscellaneous
Pages: 4
Disclose Notes: Parody of Cinderella story. Writer credit from "Totally MAD" CD collection.
Disclose
Spot The Clod

Promotional Material (from Publisher)  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Feature(s): Mad Magazine
Synopsis: House ad for subscriptions to MAD.
Reprinting
Reprint Notes:  
Miscellaneous
Pages: 1
Disclose Notes: Inside back cover.
Disclose
Suggested Theme Songs for Some Famous Folks

Text Article  on  Interior Page(s)
Credits
Writer(s): ?
Letterer(s): typeset
Subject Matter
Genres: humorous
Feature(s): Listen, They're Playing Our Song Dept.
Synopsis: Popular songs that could fit the theme of celebrities' lives.
Reprinting
In Content Item: FlagThe Worst from MAD #2 published January 1959
as Suggested Theme Songs for Some Famous Folks; Contrivances For Cliches; Christmas Gifts That Will No Doubt Be Returned; MAD Definitions; Movies' Secret Sponsors; New Authors For Old Books [Filler on Interior Page(s)]portions only
In Content Item: FlagMore Trash from Mad #2 published January 1959
as Suggested Theme Songs for Some Famous Folks; Contrivances for Cliches; Christmas Gifts That Will No Doubt Be Returned; MAD Definitions; Movies' Secret Sponsors; New Authors for Old Books [Filler on Interior Page(s)]portions only
Reprint Notes:  
Miscellaneous
Pages: 0
Disclose Notes: In margins of 25 pages of the issue.

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